Arch city locksmith Florissant
Locksmiths · St. Louis, MO · 5.0 stars, 102 Google reviews · Scanned 9 Sep 2026, rubric 3.0.0
Ranked among the top 60 listings Google Places returned for this trade and city, not a complete census of the market.
minus 12 points: Clear booking or quote request
The one thing to fix first
No booking or quote wording found in the page text: none of book, schedule, appointment, contact us, request a quote or free estimate appears. Add a visible way to book or ask for a quote. (-12 points)
What the market leaders do that you don't
Compared with #1 Doorbusters Lock & Key, #2 Arch City Locksmith, #3 Master Locksmith.
- Arch City Locksmith is the best reviewed of the top 3 competitors, with 810 Google reviews to this business's 102, a 708 review gap.
- All 3 of the top competitors have: The city named in their page title
- All 3 of the top competitors have: A site with real depth, not a brochure
- All 3 of the top competitors have: A proper page title
- 2 of the top 3 have: Linked social profiles
Everything found (5)
Table stakes
- Clear booking or quote request CRITICALNo booking or quote wording found in the page text: none of book, schedule, appointment, contact us, request a quote or free estimate appears. Add a visible way to book or ask for a quote. (-12 points)
Findability
- City named in the page titleThe homepage title does not contain 'St. Louis' (currently 'Arch City Locksmith Florissant – Open 6 AM to 11...'). Put the city in the title.
Content
- More than a brochure siteOnly 12 distinct internal links found on the homepage. This scan reads one page per site, so that is a count of what the homepage links to, not of the pages on the site. This check passes at 30 or more.
- Page title present and sized correctlyTitle is 90 characters ('Arch City Locksmith Florissant – Open 6 AM to 11 PM...'). This check passes at 10 to 65 characters.
Trust
- Linked social profilesNo links to facebook.com, instagram.com, linkedin.com, youtube.com, x.com, twitter.com, nextdoor.com found on the page. Link the profiles this business keeps.
AI visibility
Measured as legibility: whether an assistant can read and understand the site. Assistants are not polled live.
- AI crawlers and opt-out tokens allowed in robots.txtPass
- Machine-readable business identityPass
- Services and service area stated in plain textPass
- Opening hours in page textPass
- FAQ / question-shaped contentPass
- Own summary of the businessPass
Ranked above: #17 Pop-A-Lock of St. Louis. Ranked below: #19 Sure Lock & Key.
Is this your business? Corrections are free and unconditional.
If you would rather not have a page here, write to me and I will take it down. You do not need to give a reason and I will not ask for one. Your page and its share image come down and your name stops linking to anything. Your row in the ranking stays, because the ranking is built from Google's public listings and dropping one business would misstate the market for everyone else in it. Removals are done by hand, so allow up to seven days. A removal is permanent and a later scan does not undo it.
Correcting what a business publishes so assistants can read it properly is work I do for a fee. If that is useful to you, say so in the same email and I will tell you what it would take. If it is not, the scan stays free and public either way.
This row in the Locksmiths in St. Louis, MO table · data.json · How this is scored